He now covers all technology, media, news services, sales, content and heads up the team that developed (among many other things) QVC's interactive TV operations on Sky and Freeview.
Service categories and implementation approaches of interactive TV are described in this paper with the analysis of the potential market demands.
Interestingly, the game has turned into more of an interactive TV series than a traditional game.
The selling points of IPTV and interactive TV are all interactive programs. VOD is their major applications.
While Microsoft and AOL compete directly in such areas as dial-up access, instant messaging, and interactive TV, there are many others where they don't.
Since 1997, Microsoft has invested $1 billion in Comcast (CMCS) and $5 billion in AT&T (T) to ensure that it keeps a big hand in the development of interactive TV.
(AFP, Kuala Lumpur) A Malaysian company said that it will launch the first interactive TV network in Asia at the end of this month to provide Internet, multimedia communications, banking and other services.