Business schools need to make more room for people who are willing to bite the hands that feed them: to prick business bubbles, expose management fads and generally rough up the most feted managers.
These fads, opinions, and aesthetics are tossed away just as easily as they're donned and absorbed, making the individuals that embody them creatures of constant flux.
Ignore the investment fads. The fact that everyone else is doing it doesn’t make it right.
It was a lesson to me not to follow fads.
But unlike other food fads—two well-documented examples are cronuts and cake pops—pumpkin spice has endured.
Unlike lawyers and doctors, teachers need not keep up with fast-paced changes in their profession; they would do better to resist pedagogical fads.
Though science likes to think of itself as rational, it is just as prone to fads and assumptions as any other human activity.