Taking the cappuccino - arguably Italy's most successful global export - and France's croissant as benchmarks, fast fashion starts at that level.
And fast fashion is excessive.
Furthermore, many fast fashion retailers rely on cheap labor to produce high quantities of their products.
快時尚（fast fashion）時裝業資本巨大，以親民的價格和潮流感而日漸勢強。當然，銷量越大，名聲越大，消費者穿上也越沒個*。
But as prices of designer clothes have crept ever upwards, fast fashion has plunged prices dramatically downward.
This is a no-no for fast fashion.
Just try copying that, fast fashion.
It will just have been a really fast fashion fad.
In the New World Department Store of CBD Chengdu China, you will find that fast fashion clothing which you can see in any second-tier cities in the United States or Europe.
In recent years, however, younger Japanese have begun to eschew the upscale tastes of older generations, turning instead to lower-priced 'fast fashion' brands.
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